The Crazy Flapper is made of various PVC plastic materials to give it both flexibility and strength. The body of the Crazy Flapper is designed to glide through the water while the fins and tentacles begin to wiggle at the slightest movement. The swimming and crawling motion therefore look tremendously realistic when using, for example, the Carolina-rig technique.

The Crazy Flapper is so compact that it does not need to be weighted very much, this ensures a slower descent triggering the fish to bite more quickly in traditional jig techniques. The Crazy Flapper contains natural flavours of squid that are immediately released when you fish it.